Tailfin Frame Bag Launch
I joined the Tailfin Bristol team to create a behind-the-scenes look at the development of their latest frame bag. The goal was to produce a captivating video for their social media channels, leveraging the momentum from the initial launch video. This entailed assembling all the footage and images taken during the design process. The video showcases the initial photos received from Tailfin's customers and fellow cyclists, the heatmapping of over 500+ bikes to tailor the fit for various models, and the numerous refinements and adjustments leading to the final product. Watch the video to witness the remarkable journey Tailfin undertook to bring this new product to life.